Supporting the launch of a global vaccine with a program of market research and strategic insights
A successful launch requires careful strategic planning by multiple teams over a number of years. Our client, who had built a new business unit for a vaccine product, needed a full program of research to support and enhance their product’s pre-launch strategy, which would be delivered by a cross-functional team. Watch the video below to learn about this interesting piece of research.
Other insights.
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Golden opportunity for digital healthcare: The silver surfers in emerging markets
Globally, the population is aging rapidly with an increased life expectancy due to improved health, better living conditions and lower birth rates.
Read moreHow we helped assess the asthma market landscape in emerging markets
Our client was jointly developing a fully-human monoclonal antibody (mAB) with a number of potential immunological indications.
Read moreInfographic: Emerging markets: Our experience and expertise
Find out about our team of emerging market experts with this infographic outlining our experience and expertise across a vast number of regions.
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