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Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world.
  • Posted by Liza Pliss
  • February 20, 2019
  • Events

PMRC New Jersey round up 2019

PMRC New Jersey round up 2019

Earlier this month, Director, Head of New York office, Liza Pliss and Associate Director, Emily Hoffman attended the Pharmaceutical Market Research Conference in Newark, New Jersey.

Liza Pliss and Cornelia Fuller, US Lead at Sanofi also co-presented the paper, ‘Optimizing your Digital Assets with UX Research.’ In this presentation, they discussed the topic of User Experience (sometimes referred to as UX) and Usability specifically as they relate to digital assets (such as websites, apps, and other digital tools). They covered what UX is, why it is important, and walked through a case study, focusing on a specific UX tool that was used to help design a website.

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  • Posted by Julie Denny
  • October 29, 2018
  • Events

PMRC Europe round-up 2018

PMRC Europe round-up 2018

Earlier this month Director Paula Coyle and Associate Director An-hwa Lee attended the European Pharmaceutical Market Research Conference in Basel, Switzerland.

The event was well-received thanks to an agenda that included many thought-provoking sessions that addressed key industry issues and allowed attendees to enhance their knowledge. On day one of the conference An-hwa presented the paper ‘How to capture rare disease ‘moments-of-truth’ using online communities’ which demonstrated how, with careful set-up and management, online communities can be excellent methods for attaining an in-depth, meaningful understanding of patients with rare diseases. The session was well attended and received positive feedback from delegates. 

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  • Posted by Paula Coyle
  • September 24, 2018
  • Events

Pharma Market Research Conference Europe

Pharma Market Research Conference Europe

11-12 October 2018, Basel, Switzerland

We are delighted to be attending this year’s Pharma Market Research Conference in Basel, Switzerland in October. Representing Research Partnership will be Director Paula Coyle and Associate Director An-hwa Lee.
At the exhibition Paula and An-hwa will be on hand to talk about RP Informs, our range of free, customisable tutorials specifically designed to help improve your understanding of the issues affecting healthcare market research. Stop by to find out how you or your team could benefit from a complimentary market research training session.

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  • Posted by Tom Nolte and Melinda Shorr
  • February 28, 2018
  • Events

PMRC New Jersey round up 2018

PMRC New Jersey round up 2018

Earlier this month, Directors Tom Nolte and Melinda Shorr attended the Pharmaceutical Market Research Conference in Newark, New Jersey

Earlier this month, Directors Tom Nolte and Melinda Shorr attended the Pharmaceutical Market Research Conference in Newark, New Jersey, they presented the paper, ‘Portfolio Analysis: Optimizing Communication Approaches for Multiple Assets in a Category’. In their presentation they discussed how communications can be optimized in a portfolio, such as when multiple agents are being presented during the same rep detail or as a part of a digital strategy in a given category. 

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  • Posted by Tom Nolte
  • January 23, 2018
  • Events

Pharma Market Research Conference, 2018

Pharma Market Research Conference, 2018

We are delighted to be presenting and exhibiting at PMRC, 14-15 February in Newark, NJ.

Tom Nolte, Head of Business Analytics and Melinda Shorr, Director, will be representing us at the conference. They are presenting the topic ‘Portfolio Analysis: Optimizing Communications Approaches for Multiple Assets in a Category’ on Wednesday 14th February from 2:00pm - 2:35pm

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