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The art of storytelling using data visualisation

Less than 1 min read

Within the pharmaceutical industry, there is an increasing need for market research teams to share the insights with their key internal stakeholders, from marketing and brand managers to sales reps and senior management. These audiences don’t have the time to review long Powerpoint presentations created by the market research agency. They demand short, engaging outputs which tell the insight story.

Our storytelling animation, narrated by Downton Abbey’s Laura Carmichael (Lady Edith) outlines how Research Partnership uses the art of storytelling using data visualization techniques to bring to life the key insights from market research findings.

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