Understanding through experience.
Emerging markets offer exciting potential. However, these markets are uncertain, less understood, and constantly changing. How can global pharma hope to ensure success in these unchartered territories?
Our emerging markets team can help. One in three of our projects we manage cover one or more of the key countries ear-marked for growth. We carry out large-scale qualitative and quantitative studies across a range of therapy areas, throughout the product lifecycle, in China, Brazil India and beyond.
Our dedicated experts have on-the-ground knowledge of the structural, cultural and environmental issues in emerging markets.
Our emerging markets team has considerable expertise in the ASEAN markets, with our Asia headquarters located in Singapore, and can support your market research needs. We have conducted over 175 healthcare market research projects across ASEAN covering a wide variety of research objectives and over 30therapy areas, for both local and international organisations.
MENA is comprised of many countries in the North of Africa and Middle East including Algeria, Egypt, Israel, Kingdom of Saudi Arabia, South Africa and United Arab Emirates. Our emerging markets team has considerable expertise in MENA having conducted over 135 projects in 15 Middle Eastern and Northern African and can support you with your market research needs.
North Asia is comprised of China, Hong Kong, Japan, South Korea and Taiwan. With the exception of Hong Kong, the region’s healthcare systems are funded by the government and subsidised universally for their citizens offering coverage (to a varying extent) for in-patient service and ambulatory services. Our emerging markets team has conducted over 400 projects in the North Asian markets, with our Asia headquarters located in Singapore, and can support your market research needs.
As the various economies within Latin America and the Caribbean continue to grow, the healthcare market in these regions present a wide range of opportunities for the pharmaceutical industry. We know these markets and understand their complexities and characteristics. We have conducted over 500 healthcare market research projects across Latin America and the Caribbean covering a wide variety of research objectives and therapy areas.
To find out more about our expertise in emerging markets, please contact us.
