Our syndicated research services supply global market intelligence across a broad range of disease areas, quickly and cost-effectively
We are committed to providing accurate, ongoing market information using innovative, up-to-the-minute market research techniques to the pharma industry.
Therapy Watch: our real-time patient tracking tool provides instant access to the very latest market data including market shares, switch patterns, treatment patterns and patient demographics.
Living With: our series of patient reports offering in-depth insight into the patient journey from pre-diagnosis to stabilisation. These reports are based on quantitative market research studies conducted amongst large samples of patients living with specific chronic illnesses.
Sharing our knowledge
We offer complimentary workshops on the patient journey referencing our Living With and Therapy Watch data. Workshops are held in your offices at a date and time to suit you and the agenda can be tailored to meet your requirements.
We run a series of webinars referencing findings from our syndicated research.
Visit Rapport to download a recording of past webinars and find out about forthcoming events.
- Some example case studiesQualitative segmentation validation study with backroom brainstorm exercises
The challengeOur client had an oncology product in development for the treatment of prostate cancer. The company wanted to conduct research to inform future planning, list development, advisory board creation, and initial communications platforms. In an earlier quantitative wave of research we had identified four segments to define physician treatment and prescription behaviors. Our next challenge was to validate the segmentation. Our client wanted to…read more »Device Attribute Testing
The challengeOur client wanted to determine the optimal new blood glucose monitoring device – one that would best retain their current customers and also attract new ones. They also wanted to be able to rationalise the strengths of their existing portfolio against their competitors. The patient evaluation needed to reflect real life as much as possible, so that it truly reflected patient preference and could…read more »Corporate Equity Survey
The challengeOur client’s senior management wanted to assess its company’s image amongst their key HCP stakeholders. The client wanted to measure familiarity and perceptions of the company versus its competitors, particularly in light of recent corporate announcements. They also wanted to identify opportunities for influencing customer opinion. The solututionIt was critical for the results to be globally robust, so we conducted online interviews with 1,500…read more »
- Our latest webinarsLive webinar: Portfolio analysis - Choosing your communication strategy
Thursday 16th November 2017 11:00 EDT / 16:00 GMT / 17:00 CESTread more »Webcast: Going for growth - Maximising your return on insights in Emerging Markets
Healthcare market research in emerging markets is still evolving, so finding the insights you require and then maximising the return on those insights can be challenging. Healthcare market research in emerging markets is still evolving, so finding the insights you require and then maximising the return on those insights can be challenging. Download this complimentary webcast in which Emerging Markets Directors Marc Yates and Rachel Howard will provide you…read more »Webcast: Capturing the “moments-of-truth” using online communities and bulletin boards
MROCs and bulletin boards are growing in popularity because they offer specific benefits over or alongside more traditional methodologies – providing the opportunity to create a panel of geographically disperse respondents, potentially from small population sizes and multiple countries, who can interact and build rapport with each other in their own time. Used properly, moderated far ranging discussions can illicit deep and intimate responses, allowing…read more »