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US domestic
US specialists with the experience and expertise to manage large-scale domestic research projects
Our senior team, comprising 18 Research Consultants, 2 Senior Methodologists and 8 Directors located on the East and West coasts, offer the national coverage and local expertise you need to address the marketing issues of the US market.
With the US healthcare system undergoing major reform right now, our clients are looking for a partner who:
- Can deliver fast results and be flexible and responsive
- Offers creative mixed-methodology solutions that make the most of limited budgets
- Understands the increasing emphasis on the patient as a key stakeholder
- Can provide in-house moderation and call on a network of experienced external moderators
- Delivers insights using a storytelling approach appropriate for presentation to the C-suite
- Maintains a high quality approach with rigorous training designed specifically for the US market
Our US researchers are supported by a 150-strong global team and offer the resources and capabilities you would expect of a world-class specialist. The team has extensive therapy area experience, particularly in areas of growth such as oncology, immunology, diabetes and auto-immune diseases.
Our team Access Partnership provides market access, pricing and reimbursement services to complement our market research offering.
Sharing our knowledge
Workshops
We offer complimentary two-hour workshops on a number of issues in pharmaceutical market research and tailor these to the US market.
Webinars
Our short webinars provide a brief overview of specific hot topics in pharma and key learnings from our experiences. Visit Rapport to download a recording of past webinars and find out about forthcoming events.
- Increasing share in a crowded marketplace
Our client had an OTC product in an already crowded marketplace and wanted to understand how they could win more market share by understanding brand preference and selection.
read more » - Our latest articles“Alexa, process this data for me” 3 ways the AI evolution is redefining how we collect market insights
In this article first published in PME magazine, Marketing Manager Harrison Gaiger outlines the three ways AI is redefining how we collect market insights.
read more »Launching novel oncology therapies in Asia: Identifying and communicating valueNovel cancer therapies are offering patients new treatments and better outcomes worldwide. Recent changes in healthcare policies across APAC have reignited interest in the region as a strong market for oncology, such as China's fast tracking approval of therapies for severe and rare diseases and Vietnam's plan to cover health insurance for 80% of the population. Unfortunately, the often eye-watering costs of these new therapies…
read more »Market access in Brazil: All eyes on SpinrazaDirector Rachel Howard asks, “What does Brazil’s unprecedented risk-sharing agreement in Spinal Muscular Atrophy (SMA) mean for the future of market access in Brazil?
read more »
Harriet Kozak
President US
Harriet is President of our US operations. She has more than 25 years of experience in pharmaceutical market research, having held senior positions both agency and client-side. In 2011, Harriet was awarded the PBIRG President Award in recognition of her continual support of the organisation.
