Conference Live

Measure conference impact with mobile research

conferncelive_diagram_255x403Conference research is invaluable for evaluating the success of marketing and communications activity at medical conferences. However, it is becoming increasingly difficult to carry out effective research using traditional techniques.

We conduct mobile conference research amongst physicians attending conferences, giving our clients real-time feedback and insight into delegates’ reactions as they happen. Our approach is very successful at engaging respondents, offers rich insights and immediate outputs.

Conference Live gives you real-time insights, utilising the multimedia functionality of the smartphone in an innovative mobile app methodology.

Watch our animated video and discover why a mobile approach offers a better way of evaluating the impact of your conference presence.

Conference Live resources:

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Medical conference research

Case study

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John-Branston---Staff-Profile

John Branston

Director

John is a Director in the European client service team. He has 17 years experience in healthcare market research, conducting both qualitative and quantitative projects. In 2000, he started to explore and develop the use of the internet as a research tool. John won the Jack Hayhurst Award for best paper at the EphMRA Conference 2012 in Paris for his presentation on mobile research and is pioneering new research approaches using this methodology.