Webcast: Rich in potential - Exploring the opportunity for nutritionals in emerging markets

Paul Reed & Kira Pillai - Feb 2018

A shift to preventative health has seen nutritionals emerge as a rapidly developing area in recent years. But while growth begins to level off in more established territories, attention is turning to emerging markets. In this webcast Paul Reed and Kira Pillai explore the challenges and opportunities for the nutritionals sector in some of the world’s fastest growing markets.

Nurtionals (Feb 2018)
Nurtionals (Feb 2018)

A shift to preventative health has seen nutritionals emerge as a rapidly developing area in recent years. But while growth begins to level off in more established territories, attention is turning to emerging markets. In this webcast Paul Reed and Kira Pillai explore the challenges and opportunities for the nutritionals sector in some of the world’s fastest growing markets.

What are the key takeaways?

  • Drivers and cross-industry appeal: We will identify the core drivers of the nutritional phenomenon and outline why it is an attractive interest from both sides of the food / pharmaceutical divide.

  • Areas of opportunity: Using specific examples from China and India we will explore the significant opportunities for healthcare in this sector.

  • Unique challenges: We'll discuss the associated challenges with nutritionals in emerging markets such as product definitions, approvals, health claims and manufacturing standards.

  • Research challenges and considerations: To help you truly maximise the opportunities, we will outline the market research challenges associated with nutritionals in emerging markets and discuss what can be done to overcome them.

  • Question and answer session: Following the presentation there will be a live Q&A.

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