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  • Posted by Harrison Gaiger
  • April 25, 2019
  • Articles

World Immunisation Week: Combating the rise of the anti-vaccination movement

World Immunisation Week: Combating the rise of the anti-vaccination movement

Harrison Gaiger explores the rise of the anti-vaccination movement to understand what it has meant for global health, and outlines some of the initiatives that are aiming to combat vaccination hesitancy.

This week is World Immunisation Week, a public awareness event celebrated each year in the last week of April. The event aims to raise awareness and encourage people around the world to protect themselves and their families against vaccine-preventable diseases. However, for many people, immunisation programmes remain a highly contentious issue. In this article, I explore the rise of the anti-vaccination movement to understand what it has meant for global health, and outline some of the initiatives that are aiming to combat the dangers it presents.

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The vaccine opportunity in Asia infographic

The vaccine opportunity in Asia infographic

Asia is the home to 60% of the world’s population and is one of the fastest growing vaccine markets in the world. A rising demand for better healthcare infrastructure and high awareness levels of the benefits of immunisation are the major factors boosting the vaccine market growth. For World Immunisation Week 2019 we have updated one of our most popular infographics, in which we explore the vaccine opportunity in Asia, packed full with all of the latest facts and figures from the region.

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How market research data was used as a PR tool to help advocate for the healthcare benefits of vaccination

Our client wanted to understand why uptake of HPV vaccination in the Asia-Pacific region was limited.  In order to help increase uptake, they wanted to publish the market research findings in journals to inform the public and medical community of the benefits of HPV vaccination.

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Private market opportunity for a vaccine for travelers to Sub Saharan Africa

Our client needed exploratory research to determine the global private market opportunity for a new vaccine for travelers to Sub Saharan Africa. It was crucial to determine which markets had the highest potential to purchase the vaccine in the private market, based on volume of travelers to appropriate regions and the nature of travel, who the key stakeholders were in each market, in terms of involvement with travel vaccine recommendation, prescribing and purchasing and the receptivity to the vaccine in question

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How we identified the potential opportunity, volume and markets for a new travel vaccine

How we identified the potential opportunity, volume and markets for a new travel vaccine

Our client needed exploratory research to determine the global opportunity for a new travel vaccine in the private market. It was crucial to determine: which markets had the highest potential to purchase the vaccine in the private market, based on volume of travelers to appropriate regions and the nature of travel, who the key stakeholders were in each market, in terms of involvement with travel vaccine recommendation, prescribing and purchasing and finally receptivity to the vaccine in question.

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