Home AI in MRX: Harnessing the power of AI + people

AI in MRX: Harnessing the power of AI + people

2 mins read

Tuesday 26th March 2024 – 11:00 EDT / 15:00 GMT / 16:00 CET


Artificial intelligence (AI) in market research has surged in recent years, with a flow of innovative tools and techniques which have the potential to revolutionize the landscape. But to unlock its true power, it’s the people working with these tools who can really help you get the richer, deeper insights you seek.

Register now for this live webinar, in which in-house experts from our Innovation Centre of Excellence, Dan Coffin and Sarah Bangs, will share how they have been testing and evaluating AI tools to leverage value, whilst still upholding compliance, security and integrity of data. They will discuss some exciting examples of how, when you combine the expertise of people with the power of AI, something wonderful can happen. You will have the opportunity to submit your burning AI questions when you register and ask presenters directly in the live question and answer session during the event.

Learn how to:
  • Embrace the potential of AI tools across the insight spectrum
  • Make use of AI to support and free-up human thought to focus on deeper insights
  • Take a look at some examples of AI in practice, such as:
    • Imbed for success – bring actionability to life for your brand teams
    • Get deeper insight into how your customers perceive your brand with AI analytics
    • Ask questions of your data sets using conversational AI

Research Partnership is delighted to offer free attendance to this webinar. However, in order to attend, you will need to register with your company email address.

Register here.

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