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Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world.
  • Posted by Pei Li Teh
  • May 28, 2019
  • Webinars

Live from Singapore: China in the Fast Lane - How to play and win in the world's hottest emerging market

Live from Singapore: China in the Fast Lane - How to play and win in the world's hottest emerging market

Join us Thursday 18th July 2019 16:00 SGT/ 16:00 CST / 17:00 JST

Register now for this live webinar where Pei Li Teh and Wan Ling Neo will explore China's evolving healthcare environment. In the webinar they will highlight the key changes affecting pharma and demonstrate how to build the market understanding required to launch a brand effectively in this exciting region. 

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  • Posted by Liza Pliss
  • May 24, 2019
  • Webinars

Usability and UX: You’ve been asked to test… what next?

Usability and UX: You’ve been asked to test… what next?

Join us Thursday 27th June 2019 10am EDT / 3pm BST / 4pm CEST

The healthcare industry is increasingly using digital channels to deliver information and services to its customers. However, for these to be effective and increase brand satisfaction, it’s critical that patients, HCPs, and any other stakeholders have a positive user experience.
 

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  • Posted by Misti Paul
  • April 26, 2019
  • Webinars

MRX time machine: How to use time series forecasting to improve your demand assessment

MRX time machine: How to use time series forecasting to improve your demand assessment

In the second part of our Innovation in #MRX series we demonstrate how to use time series forecasting to better inform product uptake and competitive scenarios up to 10 years into the future.

Understanding likely demand for a new product or service is essential to help develop the right brand strategy. Techniques such as conjoint and fixed product profile assessments are great for evaluating the market landscape and opportunity, but are they enough? Can we predict the future with greater accuracy? Time series forecasting is one of the latest market research innovations we have been championing at Research Partnership and we would like to share the benefits of this technique with you. 

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  • Posted by Marc Yates
  • April 17, 2019
  • Webinars

China in the Fast Lane: How to play and win in the world's hottest emerging market

China in the Fast Lane: How to play and win in the world's hottest emerging market

Watch this webcast where Marc Yates and Helen Ansell explore China's evolving healthcare environment. The webcast highlights the key changes affecting pharma and demonstrates how to build the market understanding required to launch a brand effectiviely in this exciting region. 

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  • Posted by Helen Parfitt, Mariel Metcalfe and Mark Hollis
  • March 22, 2019
  • Webinars

Navigating new frontiers: Ways to find space in the future RA market

Navigating new frontiers: Ways to find space in the future RA market

In partnership with pharmaphorum

Rheumatoid arthritis (RA) has been a major growth driver for the pharmaceutical industry over the last 15 years, led by AbbVie’s blockbuster anti-TNF inhibitor treatment Humira (adalimumab).

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