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Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world
  • Posted by Emilie Braund
  • October 29, 2020
  • Guides

PSP Enhance: Delivering insights to help develop your patient support programmes

PSP Enhance: Delivering insights to help develop your patient support programmes

From exploring needs and testing concepts to monitoring success post-launch, if you’re considering how to enhance your programmes, we will work with you to support the development, delivery and usage of your PSPs.

Pharmaceutical companies that provide services beyond-the-pill help patients and healthcare professionals improve disease management, optimise treatment pathways and deliver better patient outcomes. As the healthcare landscape continues to evolve, patient support programmes are becoming increasingly important. 

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  • Posted by Marc Yates & An-hwa Lee
  • October 22, 2020
  • Webinars

China: How pharma can maximize success in this rapidly changing emerging market

China: How pharma can maximize success in this rapidly changing emerging market

Thursday 19th November 2020 15:00GMT / 16:00 CET / 10:00 EDT

Register now for our next live webinar in which our emerging market experts will provide an overview of the healthcare environment in China, key opportunties for pharma and discuss case studies which showcase how to implement an effective marketing strategy in this rapidly changing market. 

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  • Posted by Rachel Howard
  • October 22, 2020
  • Articles

WeChat study: Living with HIV in China

WeChat study: Living with HIV in China

As a company, Research Partnership has been exploring new digital market research methodologies as a way to capture deeper insights. In a previous article, I investigated how WhatsApp can be used as a quick, exploratory, multimedia messaging platform for market research in LATAM due to its ubiquity in the region. Subsequently, we wanted to see whether WeChat could be used in a similar way in China, given its dominance across the country.

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  • Posted by Rachel Howard
  • October 22, 2020
  • Articles

How will COVID-19 affect uptake of vaccinations against other diseases?

How will COVID-19 affect uptake of vaccinations against other diseases?

As the world waits anxiously for a SARS-CoV-2 vaccine, Director Rachel Howard explores whether COVID-19 will help or hinder the quest to increase uptake of other vaccinations. Published in PME Magazine, October 2020

In January, as the (then unnamed) novel coronavirus started spreading across the globe, media coverage in the Western world urged people not to panic, reminding them that ‘regular’ flu posed a greater threat to their health. Now we find ourselves in October, over six months since the first lockdown, and with many countries now undergoing a ‘second wave’ of infections. With the benefit of hindsight, it might seem easy to scoff at the following quote from Dr William Schaffner, a professor of preventive medicine and health policy at Vanderbilt University Medical Center in Tennessee. “When we think about the relative danger of this new coronavirus and influenza, there’s just no comparison. Coronavirus will be a blip on the horizon in comparison. The risk is trivial.”

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  • Posted by Tom Winter
  • October 20, 2020
  • News

Research Partnership welcomes new Graduates in our San Francisco office

Research Partnership welcomes new Graduates in our San Francisco office

We are delighted to announce that our San Francisco office has welcomed two new Graduates, Neah Gardiner and Alex Vergara.
 
Neah recently graduated from the University of Washington where she studied Medical Anthropology and Global Health. During her time at University, she also had the opportunity to complete an internship based in a hospital in rural India and volunteered with an organization that ensures medical work in Central America.

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