MRX time machine: How to use time series forecasting to improve your demand assessment
In the second part of our Innovation in #MRX series we demonstrate how to use time series forecasting to better inform product uptake and competitive scenarios up to 10 years into the future.
Understanding likely demand for a new product or service is essential to help develop the right brand strategy. Techniques such as conjoint and fixed product profile assessments are great for evaluating the market landscape and opportunity, but are they enough? Can we predict the future with greater accuracy? Time series forecasting is one of the latest market research innovations we have been championing at Research Partnership and we would like to share the benefits of this technique with you.
Research Partnership welcomes new hires in our UK headquarters
Research Partnership is delighted to announce new appointments in our UK office.
Rebeca Nana Barrantes has joined the Market Access team as an Analyst. Rebeca graduated in Biotechnology, with a specialisation in Molecular Biotechnology. She previously worked in a small consultancy company in Barcelona where she gained experience in the market access field.
Alicia Crawley joined as Research Executive. Alicia has previous experience working at a small insight and advisory business in the commercial insurance sector, where she worked on both qualitative and quantitative studies.
Client Testimonial “I want to acknowledge the work the team has done..."
“I want to acknowledge the work the team has done on managing the tight timeline for this project. They have been able to keep the ship heading in the right direction, despite several course changes on our end. They have done an incredible job with this project."
Senior Associate Director
Intellus Worldwide Summit 2019
Visit us at stand 311
We are delighted to be exhibiting at the Intellus Worldwide Summit in Philadelphia, USA from 19th-21st May. Representing Research Partnership at the event will be Liza Pliss, Director and Head of our New York Office, Sabera Hyderally, Director, Head of MedTech Division North America and Emily Hoffman, Associate Director.
World Immunisation Week: Combating the rise of the anti-vaccination movement
Harrison Gaiger explores the rise of the anti-vaccination movement to understand what it has meant for global health, and outlines some of the initiatives that are aiming to combat vaccination hesitancy.
This week is World Immunisation Week, a public awareness event celebrated each year in the last week of April. The event aims to raise awareness and encourage people around the world to protect themselves and their families against vaccine-preventable diseases. However, for many people, immunisation programmes remain a highly contentious issue. In this article, I explore the rise of the anti-vaccination movement to understand what it has meant for global health, and outline some of the initiatives that are aiming to combat the dangers it presents.