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Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world.
  • Posted by Vicky McLellan and Dr Morten Andersen
  • March 27, 2018
  • Webinars

Full speed ahead: Unlock the full potential of your brand tracking

Full speed ahead: Unlock the full potential of your brand tracking

You know that you need to conduct regular research to track the performance of your brand. But is your brand tracking delivering the insights your stakeholders need?

If you’re setting up a new brand tracker or you’ve already got one but you’re not sure it’s performing at its best, this webinar is for you.
 
 

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  • Posted by Tom Nolte & Melinda Shorr
  • February 28, 2018
  • Webinars

Portfolio analysis: Making Go/No-Go decisions to optimise the portfolio

Portfolio analysis: Making Go/No-Go decisions to optimise the portfolio

When a pharma company is either considering acquiring a new agent, or developing one in-house, marketers need to understand the impact on the overall portfolio and decide whether to make a go or no-go decision on that asset.
 

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  • Posted by Paul Reed
  • February 23, 2018
  • Webinars

Webcast: Rich in potential - Exploring the opportunity for nutritionals in emerging markets

Webcast: Rich in potential - Exploring the opportunity for nutritionals in emerging markets

A shift to preventative health has seen nutritionals emerge as a rapidly developing area in recent years. But while growth begins to level off in more established territories, attention is turning to emerging markets. Join Research Partnership's emerging market experts Paul Reed and Kira Pillai for our upcoming live webinar ‘Rich in potential: Exploring the opportunity for nutritionals in emerging markets’ in which they will explore the challenges and opportunities for the nutritionals sector in some of the world’s fastest growing markets.

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  • Posted by Tom Nolte & Melinda Shorr
  • December 14, 2017
  • Webinars

Webcast: Portfolio tracking for success

Webcast: Portfolio tracking for success

Portfolio Analysis and Optimization looks at how honing strategy among multiple agents in the same therapeutic category leads to marketing success. As pharmaceutical companies simultaneously develop and in-license multiple products that can cost millions of dollars, portfolio management is about selecting how to allocate resources and marketing efforts across multiple assets. This has significant impact on the bottom line. 
 
 

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  • Posted by Nicole Bender Moreira
  • November 1, 2017
  • Webinars

Live from Singapore: Going for growth - Maximising your return on insights in emerging markets

Live from Singapore: Going for growth - Maximising your return on insights in emerging markets

Healthcare market research in emerging markets is still evolving, so finding the insights you require and then maximising the return on those insights can be challenging. Download this complimentary webcast in which Emerging Markets experts Nicole Bender Moreira and Colin Tan will provide you with the critical success factors to ensure actionable primary research in emerging markets.

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