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Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world.

Rare diseases and orphan drugs: Our experience and expertise

Rare diseases and orphan drugs: Our experience and expertise

We have designed a complimentary infographic outlining the market opportunity as well as our experience and expertise in the growing area of rare diseases and orphan drugs, which includes links to a range of resources.

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Oncology experience & expertise

Oncology experience & expertise

Did you know 20% of our business is in Oncology?

We have put together a complimentary infographic displaying our experience and expertise in delivering global market research insights in Oncology, with links to a range of resources. 

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Tools to action your segmentation

Tools to action your segmentation

Our tools for ensuring a successful segmentation rollout.

For a truly successful segmentation, it is critical that the marketing and sales teams are engaged at key points in the process, and are fully supported in the process of implementation. At Research Partnership we use a range of techniques to ensure that the findings from the research are successfully adopted by all of your key internal stakeholders. We are able to support your implementation with a range of tools and creative outputs that highlight and summarise the key insights, and allow stakeholders to engage with the segments in new and creative ways. Find out more about these tools in our latest infographic.

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Men vs women in emerging markets

Men vs women in emerging markets

Our latest interactive infographic compares male vs female health characteristics in the BRIC emerging markets.

While a wide-range range of societal and economic factors influence health outcomes, one of the most significant factors is gender. In addition to overall morbidity and mortality, certain health issues are more commonly associated with one gender. But while biology plays a role, it is predominantly the way in which society structures and shapes men’s and women’s lives that result in health inequalities. Gender norms, roles and expectations vary between cultures, particularly in emerging markets, and affect the way in which health care is accessed. Our latest interactive infographic compares the lives of men vs women in the BRIC emerging markets, and explores how societal factors impact their respective health outcomes.

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Keeping tracking on track

Keeping tracking on track

Our best practice approach to tracking studies.

Tracking is essential to ensuring a successful brand. But as markets continuously change, it’s imperative that your tracker keeps pace and continues to provide the answers you need throughout the brand’s lifecycle. Our latest infographic outlines Research Partnership’s best practice approach to tracking studies.

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