Wear it pink
The Research Partnership is delighted to announce that staff raised £100.02 for Breast Cancer’s Annual “Wear it Pink” day on Friday 29th October 2010 .
Employees were encouraged to wear a pink item and bake (or buy!) pink treats in aid of raising money for breast cancer campaign. Our thanks to everybody who supported this great cause.
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The Rise of the Retail Pharmacy in China
Published in PBIRG Fall Newsletter 2010 By Marc Yates, Director
With the traditional US and European markets plateauing, the pharmaceutical industry is increasingly looking to emerging markets to provide sustained, predictable growth. China is of specific interest, due both to its size and rapidly changing socio-economic environment. In particular the rise of the retail pharmacy in China is presenting many opportunities, making it a hot topic for both marketers and market researchers alike. So why all the interest in China? Four prevailing factors are contributing to the changing landscape of the pharmaceutical market in China, thus making it the region to watch: Urbanisation Ageing population Lack of primary care Lack of private health insurance The urban population One of the challenges of the China pharma market is setting realistic expectations. It is a mistake to think of 1.3 billion consumers, when in fact the majority of people live outside the cities and the rural population simplycannot afford premium priced western medication. Therefore when considering China one must focus on a subset of the urban population i.e. the growing middle class. The total urban population is predicted to exceed the rural population by the year 2020 and currently an estimated 43% of mainland Chinese live in cities. This makes for…
London office organises charity collection
Throughout the month of July staff at our London office came together to collaborate on a project on behalf of our nominated charity Forever Angels, which works to promote and raise awareness of abandoned and orphaned babies in Africa.
Every year the UK branch of the charity aims to send a container full of gifts, treats and basic essentials to the baby home in Tanzania, and of course contributions are always welcome. Our social committee took the lead to ensure The Research Partnership was able to lend ample support to this year's shipment, and over the course of several weeks employees were tasked with filling a large hamper and several Christmas shoe boxes with a variety of much needed items.Everyone was extremely generous and donations ranged from teddy bears and jigsaw puzzles to clothes and crafts, as well some rather less playful but equally important items such as scissors, nappies and milk bottles! A group of our researchers took time out of their busy work schedules to carefully wrap and package the gifts for delivery to the Forever Angels team; who were very appreciative of our efforts as was evident from the warm note they sent us:"Wow, thank you all so much for the amazing boxes of goods that arrived today. Everyone has been so kind and thoughtful and obviously taken so much time and effort to send exactly what is needed. Please thank everyone on our behalf."The Research…
Community Day 2010
The Research Partnership recently held its annual community day, whereby our staff offer their services to a local charity or community.
This year volunteers travelled to the River House resource centre in Hammersmith, located on the banks of the Thames.The centre offers a wide range of services to both adults and children living with HIV and AIDS. It aims to provide a home from home by enabling people to socialise over a hot meal, relax with a massage, enjoy a music lesson or simply learn more about how best to cope with their condition.The Research Partnership was keen to work with River House after hearing about the wonderful work the charity undertakes with limited budgets!The task at hand was to spruce up the dining area and entrance hall with a fresh coat of paint. The day started with the first group of RP employees heading down bright and early to drop off materials, before throwing themselves into the painting so they could get the first coat done by lunchtime. The second group then took over, and after enjoying a quick lunch prepared by River House’s resident Chef, they managed to complete another coat and also make all the finishing touches to the woodwork. All this would not have been possible if a few of our hands-on employees hadn’t agreed to give…