We have considerable experience in conducting global pharmaceutical market research in all the major therapeutic areas and understand the challenges and complexities of working in specific disease areas and across indications.
Click on the links below to find out more about our experience and expertise, although this list is by no means exhaustive:
We can also help you with many other therapy areas including cosmetic surgery, dentistry, dermatology, hematology, male and female health, nutrition, ophthalmology, pain and wound care, amongst others. Please contact us for our experience in your areas of interest.
- Some example case studiesShifting perceptions of the use of probiotics in IBS Management
The challengeOur client was planning to launch an over-the-counter (OTC) probiotics product for the purposes of improving IBS management and wanted to understand current perceptions, practices and usage amoungst a range of healthcare professionals in emerging markets. They wanted to uncover potential leverage points to build a strong storyline and communication strategy for their product, which would encourage healthcare professionals to recommend its use to…read more »Understanding the patient journey and addiction treatment pathways
The challengeOur client had previously conducted some research and knew that a large proportion of target patients also had addiction issues. They wanted to know more about addiction treatment pathways and the issues that this large proportion of their customers and potential HCP treaters were facing. Therefore, they were seeking further insights to gain a 360 degree understanding to better serve their customers needs. …read more »Qualitative research with payers in low and middle income countries
The challenge Our client wanted to understand in detail the usage decision drivers, triggers and processes for a high-cost innovative Acute Heart Failure (AHF) drug used in the acute emergency setting in low and middle income countries where patients self-pay for healthcare. They also wanted to obtain a deep understanding of the groups of patients for whom self-pay is an issue and the sources of…read more »
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"You took time to understand our business, our customers and always came up with high level deliverables at each step of the project." Market Research Manager Find out more about what our clients think about us »read more »"Thank you for doing a really good job on our recent project..." Client Testimonial
“Thank you for doing a really good job on our recent project. I tasked you to come to the table with an innovative and differentiated approach and you met the task head on. You created materials, conducted the research, synthesized the results and presented in the findings in a truly professional manner – delivering very strong insights” Market Insights and Analytics Find out more about…read more »"I want to commend the project team on their excellent work. I have had really positive feedback from our team..." Client Testimonial
“I want to commend the project team on their excellent work. I have had really positive feedback from our team who were on the call and I am sure some of the research will be used in discussions with key members of our worldwide exec committee. Congratulations once again” New Business Development Management Find out more about what our clients think about us »read more »