Welcome to Rapport, containing tips, truths, news and views, blogs, tweets, articles and films covering a range of topics currently affecting Research Partnership and the pharma market research world.
  • Posted by Tom Nolte
  • January 19, 2017
  • Videos

Segmentation research

Why would a pharma company want to carry out a segmentation study? What are some of the challenges? Head of Business Analytics Tom Nolte and Associate Director Dr Marianne Jaeger discuss segmentation research.
 


Find out more about our experience and expertise in segmentation »

 

comments powered by Disqus